Brand Systems 101

About this product

An eight-module course on building a brand that holds together across every surface. You will work through positioning, naming, visual identity, voice and rollout, using the same worksheets Theo uses with paying clients. Practical, opinionated, and built around one running project of your own.

What you'll learn

  • Eight modules, roughly six hours
  • One running project from start to finish
  • Client-tested worksheets
  • Lifetime access, learn at your pace

What's included

  • 34 video lessons
  • Positioning and naming workbook
  • Brand guideline template
  • Private discussion thread

Reviews

4.91204 ratings

This is one of our example listings, so its reviews are illustrative only.

About the creator

TL

Theo Lindqvist

Brand strategist

Has shaped brands for a hundred-plus early stage companies and teaches the system he uses.

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